Privacy Policy of Belly Bowl
Last updated: 23 October 2026
1. Introduction
Belly Bowl is a South African business specialising in custom-made ceramic belly bowls, full torso sculptures, home casting kits and personalised keepsakes.
We respect your privacy and are committed to protecting the personal information you share with us when visiting our website, placing an order or communicating with our team.
This Privacy Policy explains what information we collect, how we use it, when it may be shared and how you can contact us about your personal information.
2. Information We Collect
Depending on how you interact with Belly Bowl, we may collect the following information.
Online orders and checkout
When you place an order through our website, we collect information required to process and fulfil your purchase. This may include:
Your name, email address and telephone number.
Billing and delivery addresses.
Products ordered, order values and payment status.
Delivery instructions and relevant order correspondence.
Transaction records and payment references.
Design forms and artwork personalisation
When you complete our design form, we collect the information you choose to provide to help us create your personalised sculpture.
This may include your name, contact details, order reference, selected finishes, colours, decorations, inscriptions, design instructions and any photographs or reference images you submit.
This information is used to create and personalise your artwork and communicate with you about its production.
Gift cards
When you purchase a gift card, we may collect the purchaser’s details, the recipient’s name and email address, the gift card value and any personal message included with the gift.
We use this information to issue, deliver, administer and redeem gift cards.
Contact forms and enquiries
When you contact us through our website, email, WhatsApp or other communication channels, we may collect your name, contact details and the information included in your enquiry.
We use this information to respond to requests and provide customer support.
Website usage
When you visit our website, certain technical information may be collected automatically through our website hosting, security and analytics systems. This may include your IP address, browser type, device information, pages visited and general website activity.
Further information about analytics, advertising technologies and cookies is provided below.
3. How We Use Your Information
We use personal information to:
Process orders and payments.
Arrange the delivery and collection of casting kits.
Create and personalise ceramic artworks.
Communicate about orders, designs, invoices and delivery.
Issue and administer gift cards.
Respond to enquiries and provide customer support.
Maintain business, accounting and transaction records.
Protect our website and prevent fraudulent activity.
Understand website performance and improve our services.
Conduct marketing and advertising activities where permitted by applicable law.
We aim to collect only information reasonably necessary for these purposes.
4. Payments
Online payments are processed using the payment providers available through our checkout.
Relevant order and transaction information may be shared with these providers to process payments, confirm transactions and assist with payment-related enquiries.
Payment card information is handled through the applicable payment provider’s secure processing systems.
Belly Bowl retains relevant transaction records for order administration and accounting purposes.
5. Sharing Information With Service Providers
We may share information with trusted third parties where necessary to operate our business.
These may include:
Payment processing providers.
Courier and delivery companies.
Website hosting and technical support providers.
Providers of order management, contact forms and gift-card functionality.
Accounting and administrative service providers.
Website analytics and advertising providers, as described in the tracking section.
Only information reasonably necessary for the relevant service should be shared.
Some providers may process or store information outside South Africa. Where applicable, we take reasonable steps to ensure that personal information is handled in accordance with relevant data protection requirements.
We do not sell customers’ personal information to third parties.
6. Cookies, Analytics and Advertising
Our website uses cookies and similar technologies for certain functions, which may include maintaining shopping-cart contents, supporting checkout, website security, measuring website usage and assessing advertising performance.
We use Google Analytics 4 to understand website activity and measure purchases, Google Ads to measure advertising, and the Meta Pixel and Meta for WooCommerce integration to measure activity related to our Facebook and Instagram advertising. Google Tag Manager is installed to manage website tags. These tools may use cookies and online identifiers and receive information such as device and browser details, pages visited, interactions, order references, product identifiers, currency and transaction values. Confirmed-purchase events can be sent from our WooCommerce server to Google Analytics as well as website activity being measured through browser tags.
Our website does not currently offer an on-site cookie preference panel. You can manage or block cookies through your browser settings and review the privacy and advertising choices offered by Google and Meta. Blocking cookies may affect website features and the measurement of visits and purchases. More information is available from Google and in Meta’s Privacy Policy.
7. How Long We Keep Information
We retain personal information for as long as reasonably necessary to fulfil orders, provide customer support, maintain required business records and comply with legal obligations.
Order and payment records may be retained for periods required by applicable accounting and tax legislation.
Artwork instructions and reference materials are retained only for as long as reasonably necessary for production, customer support and related business purposes.
Physical casting moulds are generally retained for six months after completion of the artwork, in accordance with our Terms & Conditions. This physical storage arrangement is separate from the retention of digital customer information.
Information that is no longer required will be securely deleted, anonymised or otherwise appropriately disposed of, subject to applicable legal requirements.
8. Protecting Your Information
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse and disclosure.
Access to customer information is limited to persons and service providers who require it for legitimate business purposes.
While we take reasonable precautions, no method of electronic storage or internet transmission can be guaranteed to be completely secure.
9. Your Privacy Rights
Under South Africa’s Protection of Personal Information Act (POPIA), you may have rights to:
Request information about personal information we hold about you.
Request access to or correction of your personal information.
Request deletion of information where legally appropriate.
Object to certain forms of processing.
Withdraw consent where processing is based on consent.
Raise concerns about how your personal information is handled.
Some information may need to be retained to comply with legal, accounting or contractual obligations.
To make a privacy-related request, please contact admin@bellybowl.co.za.
You may also contact the South African Information Regulator regarding concerns about the handling of your personal information.
10. Children’s Privacy
Our website and online ordering services are intended for adults.
We do not knowingly collect personal information directly from children without an appropriate lawful basis or the necessary consent or authorisation.
If you believe that a child has provided personal information to us inappropriately, please contact us so that we can investigate and take appropriate action.
11. Links to Other Websites
Our website may contain links to third-party websites and services.
These websites operate independently and may have their own privacy policies. We encourage visitors to review those policies when using external services.
12. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our business operations, website functionality or applicable legal requirements.
The latest version will be published on this page, together with its updated revision date.
13. Contact Us
For questions about this Privacy Policy or the handling of your personal information, please contact:
Belly Bowl
Email: admin@bellybowl.co.za
Website: https://bellybowl.co.za/